Inside Up Games (IUG) was born out of love, and is fed hard work and determination every day. Although still a toddler, it’s reaching for the glow-in-the-dark stars stuck to its gameroom’s ceiling.
Hot-wired into existence after Summit’s Kickstarter, IUG was created to manage and publish Conor McGoey’s game designs.
For years, family and friends had been telling Conor to use his love of tabletop games to create his own. Unfortunately the majority of Conor’s time was taken up running his first business, Outlast Frames, and any free time he had he selfishly played with his three awesome kids.
When a hidden traitor (internal blood leak) took him off the job site, he used the downtime to flush out Summit’s mechanics and began working on three other designs. Fortunately, after a good bit of progress, and getting sick of looking at Sharpie on a pizza box, he decided to reach out to a local artist & graphic designer.
Enter Jordan Danielsson of Lost Art.
The Tenzing to Conor’s Hillary, the Kato to his Clouseau, the jalapeño cheddar to his ripple chips, Jordan’s excitement and desire to jump on board Conor’s project helped to re-energize and refocus Conor to make Summit the best game it could be. And Jordan made it look awesome. Like really awesome. Simply put; he brought The Sexy back!
Jordan’s distinctive style, drive and digital know-how coupled with Conor’s love of games, rules and get-togethers were a recipe for disaster. The good kind of disaster. Wait, should I have said excitement… A recipe for excitement?!?
Together they made an exciting and attractive game. So now, Summit hits tables in over 50 countries around the world! This distinctive and eye-catching style has been a cornerstone of our products and something we look for in every artist we use!
As IUG grew, and desired to grow even more, Conor invited lifelong friend and righthand man, Joe Saliba to join the party.
Joe, with a brain for business, an unending fountain of support, and the ability to Make it Rain, dove in with both feet… I guess that’s more of a jump, but “dove in with both hands” sounds a little dirty. Or like a baker.
Conor and Joe, are thrilled to be able to not only work together, but to focus on something they love – Games.